Bacardi

As part of it’s “Untameable" campaign, Bacardi asked us to recreate a set of visuals focusing on the iconic Cuba Libre cocktail, rum and Coke.

The campaign, which included outdoor, digital, magazine insertions and street activations, ran in the UAE, South Africa, Kenya and Nigeria.

Date

YOU EXPERIENCE, Dubai, 2014

Client

Bacardi

Role

Associate creative director. We came up with the idea and created the art direction to match Bacardi guidelines. Team: Vineed George, Senior Art director; Martino Obrien, Creative Director.